Opportunities of selling online in the Philippines
Department store is the best place for relatives and friends to gather in the Philippines. Naturally, going shopping is an indispensable part of their lives. There are three shopping malls in the Philippines, including SM Megamall, which could be called as the largest department stores around the world. Therefore, a large number of people have turned attention to shopping online with the great development of selling online in the Philippines. There is no doubt that selling online does provide Philippine with another channel of shopping.
Challenges of selling online in the Philippines
But back to where we are, Philippines has to overcome a series of difficulties if they want to achieve a rapid progress in selling online.
Slow speed of the network
According to the survey conducted by ASEAN DNA in 2014, the speed of network in the Philippines is merely 3.6 Mbps, which ranked fifth from the bottom. Obviously, there is a sharp contrast here with the average speed, 12.4mbps, in South Asia region. However, the network issue seems like a perpetual problem limiting the development of varieties of industries not only selling online in the Philippines. So we have no reason to complain about the wait-and-see attitude of investors and entrepreneurs, let alone the contempt of local people for the network.
Lack of talents in e-commerce
The Philippines does have a group of top talents, but the majority of them are working abroad. Because of the harsh working conditions and poor salaries, most of them have been forced to leave their own counties in the pursuit of better opportunities.
- Huge logistics problem
As we all know, Philippines is a country with a number of islands and islets. It is this geographical condition that makes the delivery more complicated and difficult. For instance, the velocity of logistics must be very slow on shipping and the cost could be quite expensive by air transportation.
Prospects of selling online in the Philippines
Faced with these difficulties and challenges, Philippines is developing slowly but firmly in its selling online industry. It is claimed that common citizens will have more chances to approach to the Internet with increasing population and disposable income. Besides, Philippines has a lot of experience in the operation of social media, which plays a significant role in Internet transaction. And it is a common practice that increasing brand visibility by using social websites. All in all, Philippines does have more potentials in selling online industry, but the first step may need a great effort.